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Kazhdan and Patterson constructed generalized theta representations on covers of general linear groups as multi-residues of the Borel Eisenstein series. For the double covers, these representations and their (degenerate-type) unique models were used by Bump and Ginzburg in the Rankin-Selberg constructions of the symmetric square L-functions for GL(r). In this thesis, we study two other types of models that the theta representations may support. We first discuss semi-Whittaker models, which generalize the models used in the work of Bump and Ginzburg. Secondly, we determine the unipotent orbits attached to theta functions, in the sense of Ginzburg. We also determine the covers for which these models are unique. We also describe briefly some applications of these unique models in Rankin-Selberg integrals for covering groups.